Financial Services Industry

The industry’s future is here.

55% of baby boomers plan on continuing to utilize digital banking tools and online services at a higher rate even after America completely reopens. 82% of millennials claim the same.*

In this increasingly turbulent industry, financial institutions must meet stakeholders where, when, and how they want — online and on mobile devices.

Today’s clients are highly dependent on technology, and technology changes fast.

Are you up-to-date?

*Competiscan

woman entering credit card information on her computer

graphic of a man wearing a mask using a computer

COVID and your client

Keep a pulse on consumer behavior with our monthly snapshot of current market research on the financial services industry amid the pandemic.

SEE THE INFOGRAPHIC

The pandemic has pushed consumers to become more familiar with banking digitally. The good news is the learning curve isn’t all that steep, and we’re seeing serious growth in both digital adoption and preference."

"The financial institutions investing in a better digital experience are setting themselves apart and taking advantage of a tremendous opportunity."

— Brian Okenica, Regional Sales Manager

Tailored solutions for transactional communication challenges

The stakes are high. Statements, notices, bills, and other business-critical communications must meet the expectations of today’s discerning, omnichannel customer. RRD’s marketing and enterprise technology experts can help you transform to a digital communications model and optimize all channels.

E-adoption • Understanding innovation • Regulatory compliance • Bank as a retail space • Online account opening • Leveraging customer data • Unifying omnichannel presence

Financial services empowerment with RRD

Statements & Notices

Statement processing
Content management
e-Presentment
Document composition
Letter and correspondence management

Mail processing/return mail services
Digital printing
eArchive
Tax form processing/services
e-Pay processing

Marketing

Vendor consolidation
Direct mail marketing
Email marketing
Personalization
New customer acquisition
Audience identification
- The list
- Segmentation
- Targeting
Messaging
- Concepts
- Copy
- Format
- Versioning

Delivery
- Postal optimization
- Digital and social media placements
Retail services
- Fixture production
- Kitting
- Shipping
- Inventory
- Installation
- Freestanding kiosks
- Rolling carts
- Window signs
- Light boxes
- Acrylic sign holders

Commercial Print

Marketing collateral
Print management
Inserts
Forms
- Banking operational forms
- ATM rolls
- Retail banking forms
- Teller receipts
- Certified check
- Money orders

Labels
- Receipt rolls
- Credit card activation labels
- Window decals

Data & Insights

Online account opening optimization
Data analytics
- Customer future value
- Product propensity modeling
- Product usage modeling
- Attrition modeling
- Marketing trigger identification
- Reporting