A top priority in 2023, Life Sciences organizations will seek to adopt an agile and scalable business model to meet their evolving customer needs as well as reduce overhead costs related to marketing.

From start-ups and investors to midsize and large organizations, having the right resources and knowing how to scale will be critical and equally important.

  • Facing challenges with creative execution and delayed product launches?
  • Overhead and a multiple-vendor system leaving you with no room for flexibility?
  • Seeking a flexible cost structure to match your capacity with business needs?

Introducing RRD Demand-Flex. This flexible marketing model is set to change the way Life Sciences organizations execute marketing and product launches in 2023.

In this webinar, our experts will explain how the RRD Demand-Flex model is designed to help Life Sciences organizations improve ROI drastically. The webinar will also cover:

  • The unfinished impact of scalability with big and unnecessary overhead
  • Flexible creative execution without fixed costs and overhead
  • Customization and on-demand services — when and how they are required
  • Ease of engagement and speed to market for improved customer experience


Francis R. Costello

Francis R. Costello
Business Development

Frank leads business development for RRD’s Life Sciences practice, which includes medical devices and pharmaceutical clients. Over his 25 year career with RRD, Frank has helped grow client's revenues in both B2B and B2C executions. He is a champion of seeking better client outcomes through effective and efficient solutions.

Paul Gillespie

Paul Gillespie
Vice President, Business Development

Paul has over 30 years of experience helping companies maximize profitable revenue growth, focused primarily in marketing and digital communications fields. Since joining RRD in 2013, he has helped clients deliver world-class marketing tools across the enterprise.

Webinar Details:

Name: Life Sciences Marketing: How to Knock Down Complex Cost Structures and Build Scalability
When: On-demand
Length: 35 minutes

Watch Now.

Contact Us