Healthcare Industry Communications Services

Engage throughout the communication lifecycle.

With decades of experience serving some of the world’s largest, most innovative organizations in healthcare and life sciences, RRD has a proven track record of designing, producing, and delivering content that will enhance and evolve both the member and patient experience.

CRM integration solutions that optimize
member and patient engagement

With RRD’s CRM integration solutions for healthcare, connect existing CRM software to our communications platform to automate engagement. No learning curve required.

Further leverage your CRM investment
Reduce the manual steps in communication creation and delivery

Reduce IT involvement in workflow creation
Improve compliance and your 360-degree view of the customer with bi-directional data sharing

RRD’s reusable connectors provide integrated, turnkey solutions across these key business functions:

Sales enablement
Sales enablement

Facilitate one-stop ordering of static or customized materials to support group or individual sales efforts.
Connectors available for:
- Salesforce Sales Cloud
- Seismic Sales Enablement
Service teams
Service teams

Expedite material requests from services organizations responding to both member and patient contacts.
Connectors available for:
- Salesforce Service Cloud
Marketing campaigns
Marketing campaigns

Integration acts as a Journey Builder touch point, automating the print segment of SFMC marketing campaigns.
Connectors available for:
- Salesforce Marketing Cloud (i.e., Journey Builder)
Health management
Health management

For payers and providers, streamline wellness and condition management materials ordering for clinicians. In the life sciences sector, automate ordering and fulfillment of at-home test kits and medical devices.
Connectors available for:
- Salesforce Health Cloud
- Shopify eCommerce

RRDCare — Reduce manual steps, improve visibility, verify compliance

RRDCare is our proprietary client portal that serves as a single point of entry to all of RRD’s online tools. We designed it specifically for clients in managed care.

This solution is ideal for business owners, client service teams, and compliance and legal teams. RRDCare provides users an incredible amount of control and visibility into the communication projects produced by RRD. This thoughtful use of technology includes:

Production management
Production management
- Take control of production and gain insight to your data driven documents
- ANOC, enrollment and post-enrollment guides, welcome kits, notifications, ID cards
- Features include job status and tracking, collaborative proof and approval, crosswalk management, dynamic reporting, image archive
Content management
Content management
- Simplify the creation of complex, plan-specific documents
- Use your plan data to drive variation — stop creating multiple templates
- Automate the creation of ANOCs, EOCs, contracts, riders, formularies
E-Commerce portal
E-Commerce portal
- RRD is the gold standard in providing tools for managing kitting and fulfillment of printed materials
- Your users can order static and custom materials — but within your controls
- Use demand management to gather pre- and post-enrollment orders to drive print volumes
ID card zone
ID card zone
- Exciting tool suite made specifically for ID card owners
- Incredible production control — hold data, customize release groups, audit/preview, pulls, and reroutes
- You control content. Choose from three different methods to manage the content and look/feel of your cards, with instant preview and testing
Directory zone
Directory zone
- Stay ahead of changing directory regulations and trends by controlling your own layout and geo-coding logic
- Use our simple and intuitive tool to create and adjust your layout. Make format variations by section or please your sales team by allowing regional variations
- On-demand testing with your own provider data
- Launch your format(s) for print or integrate with your online provider finder
Letters zone
Letters zone
- Letters can’t wait for your traditional change management process
- Select to “Manage Templates” or “Create One Time” letter
- Template management provides an intuitive interface for modifying your letter content, with on-demand preview and testing
- Our one-time letter flow allows you to centrally control the production of those ad-hoc letter projects you need right now

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RRDCare Client Portal

Are you struggling to keep up with the demands of member and provider communication? Meet RRDCare, our client portal created specifically for health plans.

The current climate has pressed organizations in both healthcare and life sciences to prioritize efficiency in all areas of operation. Communication creation and execution is no exception.

Unfortunately most teams aren’t in the position to increase headcount or invest in a new tech stack. Identifying trusted, external support is absolutely critical right now. This path offers invaluable flexibility to scale up or down at a lower cost.”

— Ken Gammon, Senior Vice President of Healthcare Solutions

Challenges aplenty, solutions abound

Proliferation of suppliers • Scaling personalization • Tons of content • Data integration • Manual processes • Endless versioning • Leveraging analytics • Consumer expectations

The challenges you face are persistent and abundant. It takes experience and the most comprehensive portfolio of capabilities in the industry to overcome them.

Health Plan Solutions

Whether online or print, static or variable, we help you design, produce, and deliver engaging content across the communication lifecycle.

Member acquisition
Member onboarding and engagement
Compliance and transactional communications
Health and wellness

All achievable through a powerful combination of RRD’s purpose built, payer-specific technology stack called RRDCare and our professional services offering.

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