Four UX Discoveries Through Emotional Response Testing: What Common Design Features Are Frustrating Your Users?8/13/2019 RRDFrustrating tasks? Irrelevant content? Using EEG technology, our researchers revealed four valuable website usability discoveries, not to mention how to leverage them for an optimized customer experience. Download Fullscreen Previous Article Customer Centricity Through Contact Strategy: How a Major Retailer Made it Work Next Article On Trend In-Store Shopper Marketing: Five Trends That Matter Most — Right Now — to the Brick-and-Mortar Checkout ExperienceRelated Articles Blog What We Learned From One-on-One Interviews With Grocery Leaders — Part 1 Read Blog What We Learned From One-on-One Interviews With Grocery Leaders — Part 1 Blog 5 Signs Mobile-First Email Design is a Must — Now Read Blog 5 Signs Mobile-First Email Design is a Must — Now Blog Q2 2026 RRD Consumer Research: In-Store Tech, Functional Foods, Direct Mail Dynamics Read Blog Q2 2026 RRD Consumer Research: In-Store Tech, Functional Foods, Direct Mail Dynamics Infographic Customer Journey Mapping 101 View Infographic Customer Journey Mapping 101
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