Scalable Video Services Meet Global Accounting Firm's Demand | Financial Services
9/22/2020 RRD
Strong centralized and dedicated studio team helps client offer immersive user experiences
CHALLENGE
An international professional services network needed a partner to develop dynamic motion graphics and video support for its entire digital solutions group. They wanted to establish a multilevel collaborative ecosystem that included experts in:
- Editorial
- Creative
- Video production
- Voiceovers
As demand was on the rise, the client faced a number of communication challenges because its operations are located across multiple locations.
SOLUTION
RRD established a strong centralized and dedicated studio team of cross-trained video experts to help the client offer immersive user experiences. Led by an art director, the team includes creative copywriters, motion graphic artists, storyboard artists, illustrators, and visualizers — all working across service lines.
Multiple teams were consolidated into a single, multi-capability team for creative, writing, execution, and coordination of voiceovers and background music tasks. The client’s digital solutions group now can focus on curating content properly — leaving the rest to RRD.
RESULTS
The RRD studio team’s monthly deliverables include:
- 40+ video and motion graphics projects
- 100+ brand illustrations and icons for the client’s brand library
The partnership with RRD has helped the client actively leverage these assets for its events, social media platforms, interactive reports, and client presentations.