RRD’s comprehensive capabilities include implementing proven in-store solutions and using critical data analysis to engage shoppers and inspire loyalty to your brand.

Retail isn’t just an industry, it’s an institution. It’s where we experiment, innovate, test out new models and try on new tech. It’s where people come together, even when they can’t."

— National Retail Federation

infographic of social distancing at store checkout

COVID & Your Customer

Keep a pulse on consumer behavior with a monthly snapshot of current market research on the retail industry amid the pandemic.

SEE THE INFOGRAPHIC

Toni Thompson
The current climate requires a hyperfocus on doing everything necessary to appear and operate as a risk-free destination. From behind the scenes to out in the aisles, how will you prove that it is?”

— Toni Thompson, President, RRD Retail Solutions

Overcoming challenges with broad capabilities, sharp focus

Internal complexities can challenge and even stunt your growth. Partner with RRD for the top talent, latest technology, and unmatched global resources to help prioritize and realign your efforts for needle-moving results.

Inventory destruction and obsolescence • Speed-to-market • Marketing automation • Complex workflows • Lifecycle visibility • Personalization • Tech stack integration • Customer retention

Retail empowerment with RRD

Marketing Strategy
  • Direct mail
  • Email
  • Personalization
  • Multichannel marketing campaigns
  • Improved campaign visibility
  • Creative
    • 3d videos
  • In-Store
    • Simplified store side execution
    • Store signage
    • Large format shelf labels & strips
    • Signage-related hardware
    • Window posters
    • Ceiling banners
    • Corrugated displays
    • Floor graphics
    • Register rolls
    • E-commerce shipping forms
Retail Packaging
  • Branded packaging
    • Folding cartons
    • Blister cards
    • Display trays
    • Rigid boxes
  • Brand experience kits
  • Package design and engineering
  • Gift card carriers
  • FlexMailer for promotions
Print
  • Fulfillment and distribution
  • Commercial and digital
  • Print on demand
  • Creative services
  • Finishing services
  • Labels
  • Production engineering
  • Installation
Logistics
  • Inbound supply
  • Outbound to DC/customer
  • Leveraged freight distribution
  • Truckload, LTL, intermodal, air ocean, white-glove, small parcel
  • Purpose-built technology
  • Centralized customer/vendor experience
  • Quick turnaround of customized products
Data & Insights
  • Marketing database management
  • Data analytics
  • Product propensity and usage modeling
  • Attrition modeling
  • Marketing trigger identification
  • Research and customer experience
  • Website, direct mail, and email usability testing
  • Brand value proposition analysis
  • Business intelligence
  • Marketing performance analysis and reporting
  • Implementation for Salesforce Marketing Cloud and Adobe Campaign solutions
  • Digital marketing campaign management

Experience matters.

RRD maintains...

  • 12 of the Top 100 National Retail Federation companies
  • Clients with rollouts of 1 to 10,000 locations
  • 30+ years of experience in producing POP and POS materials

Staying relevant starts with staying informed.

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Beauty Supply Brand Increases Store Readiness with Turnkey Plan | Retail

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Work smarter, not harder

Inspired by your goals, Products by RRD are tailored solutions developed to make an impact — and your life easier.

Acuity

Virtual direct mail testing

Cloud Direct

Print integration via SFMC Journey Builder

Connect One

360-degree view of your communications ecosystem

Custom Point

Centralized, online print and fulfillment platform

Digicom

Interactive catalogs and circulars

Flex Mailer™

Innovative design + reduced shipping costs + enhanced brand experience

The_Loft@RRD

Innovation-as-a-Service for digital transformation

RRD Avenue

Variable Content Automation for Retail

Touchless World by RRD

Safe, touch-free solutions
to activate powerful data

Toni Thompson

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Toni Thompson, President, RRD Retail Solutions
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