Data Without the Noise
11/4/2025
Ever feel like you're drowning in data but still can't find the answers you need? In a world overflowing with information, the real challenge isn't collecting more data — it's using it effectively.
In this episode of The Orchestration Podcast from Iridio℠ by RRD, data experts Kevin Bell, RRD’s Vice President of Data and Analytics Strategy, and Tanner Trimble, RRD’s Senior Principal Data Infrastructure Lead, discuss how to build a data strategy that cuts through the noise and delivers real business value. Key takeaways include:
- Learn why data quality is more important than quantity and how to avoid turning your data lake into a data swamp.
- Understand the essential infrastructure and governance required to create trustworthy, actionable data.
- Discover the power of data clean rooms and cloud platforms for secure, efficient collaboration.
- Gain insight into how to leverage AI and treat "data as a product" to empower your teams and drive results.
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About the series
The Orchestration podcast, presented by Iridio℠ by RRD, highlights how modern marketing gets done. This podcast explores how to navigate an evolving and increasingly complex marketing landscape shaped by data, technology, and macroeconomic pressures. The Orchestration Podcast offers a guide for marketing leaders on using integrated, data - driven strategies for greater efficiency and impact.
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