Absolute Continuity Ensured as In-House Print Procurement Replaced | Pharma

8/5/2020 RRD

Absolute Continuity Ensured as In-House Print Procurement Replaced | Pharma

Pharmaceutical giant saves millions with print production overhaul


A major pharmaceutical manufacturer embarked on a company-wide initiative to reduce costs, eliminate non-core business functions, and upgrade technologies. 

Their in-house print procurement operation — responsible for managing $20 million worth of collateral and sales materials annually — was to be replaced by a single source print management provider.

The company wanted assurance that their place in the market would not be compromised during a transition. They also emphasized the importance of maintaining the integrity and quality of their printed materials. 


Ensuring absolute continuity was key in RRD’s strategic response — a comprehensive solution included:

  • Embedding talent and leveraging RRD’s off-site shared services hub, allowing the client to redirect internal resources elsewhere 
  • Assuming an active role in the planning, design, and project management of marketing collateral, sales materials, and other branded communications
  • Leveraging RRD’s vast intellectual capital, on-site team, and integrated technology 
  • Implementing RRD’s proprietary technology tools to ensure low production costs


The client realized $4 million in annual savings — and the program implementation lasted just 60 days. Additional outcomes provided:

  • 22 full-time supply chain managers reduced to a team of seven RRD print production specialists
  • Maximum flexibility and reduced systemic production risks during peak demand
  • Reduced cycle time
  • Improved time-to-market
  • Reduced overall costs through consultation in real-time
  • Improved supply chain efficiency
  • Full transparency in vendor bidding 


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