RRD's Education Industry Services: Boost Your Business

What do you need to recruit, retain, and re-engage?

From prospective students to generous alumni, opportunities to engage with your audience are in full supply.

However, institutions at every level — public and private secondary schools, colleges, and universities — need the highest level of communications agility to take full advantage.

With RRD’s tailored services and support, this is your chance to maximize the value of each step on the student journey.

Cover all the stops on the student
(and parent) journey

Control costs without compromising quality or capacity. RRD’s package of solutions are designed to help you plan comprehensively, execute rapidly, and adjust nimbly.

Personalized, integrated student journey communications

Develop and execute strategic campaigns focused on message differentiation and effective CTAs through digital and print communications

Fundraising campaigns

Build endowment sustainability, alumni engagement, and donor support — with quantifiable ROI

Touchless, responsive communications

Leverage NFC and/or QRC technologies to accommodate demand for contactless interactions

Signage and wayfinding

High-quality signage and customized graphics for all campus facilities and spaces, with the option of white-glove installation

Customized support

Fill gaps in specific communications programs — from integrated campaigns to multichannel billing and payment systems

Crisis and policy support

Multiple elements to support crisis communications and policy enforcement, including customized experience kits for students, visitors, and staff

Case Study

Belmont University drives economies of scale when recruiting new students

RRD's comprehensive print capabilities helped transform Belmont's student outreach and recruitment efforts. The result? An impressive 8% reduction in costs — plus streamlined print operations.

Read the Case Study

Snapshot: The Skywalk at Ivy Tech
Community College

RRD has worked with Ivy Tech for more than a decade leveraging student data to produce integrated marketing materials that not only inform, but inspire. We’ve also helped them engage from cafeteria to curb.

MORE ON RRD AND IVY TECH STREAMLINING THE STUDENT JOURNEY

Update

RRD becomes Salesforce.Org registered partner for higher ed

After passing a thorough evaluation, RRD is excited to extend nearly two decades of experience and success with Salesforce into the partner ecosystem for higher education.

Serious about optimizing your investment in Salesforce to raise more resources, streamline programs, and engage constituents like never before? So is RRD.

Learn more about our SFMC professional services

Case Study

Towson University Amplifies Engagement with Innovative Flex Mailer™

Challenge

Aiming to increase enrollment rates, Towson University sought to mail premium branded items and other information to admitted students. However, due to the required packaging to send these items, postage proved to be cost-prohibitive.

Solution

RRD's patented Flex Mailer™ — part package and part envelope — was utilized, converting non-automated parcels to USPS-automated flats and providing substantial postage savings. Towson custom-branded the mailer with a university logo, and utilized its inner tray to accommodate personalized pins, socks, and other items.

Results

Extensive postage savings due to parcel conversion to USPS automated flats
Increased engagement among accepted students
Increased brand presence

Towson University Amplifies Engagement with Innovative Flex Mailer

Resource

Your Guide to Smarter Outreach in 2023

From generous donors to proud alumni, here are 14 tips to drive connection, acquisition, and retention in 2023.

Access the guide

Thumbnail of The Nonprofit Marketer’s Guide to Smarter Outreach

By our own admissions

As an omnichannel communications company with cost-effective scaling power, RRD is wired to think beyond isolated aspects of media development, production, and delivery.

No matter the size of your institution, we’re positioned to help you recruit, retain, and re-engage — at home, on campus, or after graduation.